Josh Wilson

Senior Visual Designer

I’m a Senior Visual Designer with 8+ years of experience working across brand systems, digital design, and social creative.

I’ve worked with agencies, in-house teams, and freelance clients across the UK and Canada, helping businesses bring clarity and structure to complex ideas through design.

I specialise in building scalable design systems that work across brand, digital and print. My focus is on creating work that is consistent, adaptable, and visually strong, while grounded in real-world use.

I work closely with teams and stakeholders to shape direction, translate ideas into clear outcomes, and bring cohesion to brands as they evolve.

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My Approach to Design

I approach projects by simplifying first. I strip back what isn’t needed, define structure early, and make sure every decision has intent behind it.

Whether it’s a brand identity, website, or campaign, the goal is consistent: create work that is clearer, more useful, and more effective.

I don’t add complexity for its own sake. I focus on work that is considered, works in practice, and supports real business needs.

Core Skills

Tools of the Trade

Collaboration & Leadership

Brand & Visual