Josh Wilson

Senior Visual Designer

I’m a Senior Visual Designer with 8+ years of experience across the UK and Canada, spanning agencies, in-house teams, and freelance work. I specialise in brand systems, digital design, and campaign creative, helping businesses translate complex ideas into cohesive and scalable visual communication.

My work spans brand identity, digital design, social creative, and visual systems, with a focus on creating flexible and consistent experiences across web, campaigns, presentations, and brand communications. I’m particularly interested in simplifying information, building scalable frameworks, and creating design that feels purposeful, accessible, and easy to navigate.

Over the years, I’ve worked across sectors including healthcare, technology, lifestyle, fashion, and consumer brands, collaborating closely with teams, clients, and developers from concept through to delivery. After spending three years working in Vancouver, I recently returned to the UK and am currently open to new opportunities.

Download my CV

My Approach to Design

My approach to design is rooted in clarity, structure, and purpose. I’m interested in creating work that not only looks strong, but also functions clearly and consistently across different platforms and formats.

I tend to simplify first, stripping back what isn’t needed and focusing on what communicates most effectively. Whether I’m working on a brand system, website, campaign, or presentation, I try to create design that feels thoughtful, flexible, and easy to use.

For me, good design isn’t about adding more. It’s about creating something clear, cohesive, and built to work in the real world.

Core Skills

Tools of the Trade

Collaboration & Leadership

Brand & Visual